This infatuation with novelty, a cross worn proudly, is paradoxically a display of solidarity and a beacon of individualism. It signals a collective ‘je m’enfoutisme’, a seemingly carefree disregard for the constraints of the old in favour of the limitless possibilities of the new. It is not a hollow gesture, not a baseless, ephemeral symptom of fleeting whims, but rather a potent affirmation of our inherent capacity to adapt, evolve and recreate.